Top AI tools you need to try now

29 March, 2023
Top AI tools you need to try now | News | Pause Awards
George Hedon, founder and CEO, Pause Fest & Awards
George Hedon
29 March, 2023

It seems like everyone has waited on ChatGPT to arrive to release their own versions of AI. Anyhow, it’s madness and you should start using it, if you haven’t already. 

Here is our favourite AI software that can help you with everything from content creation to idea validation. These solutions will undoubtedly make your life easier and more productive, or just question your thoughts.

Now imagine a reality where ChatGPT is pumping out business ideas and ValidatorAi is, well you guessed it, validating them for you, to decide if you want to pursue that idea. It’s already available now! So, let’s go through them.

ChatGPT (

OpenAI’s ChatGPT is a game-changing AI writing assistant that can draft content for you, brainstorm ideas, or even write code. You can even get ChatGPT to write it’s own prompts and then get to answer them!

ValidatorAI (

Before investing time and resources into a new business idea, you can use ValidatorAI to evaluate its potential and assesses the viability of your concept. We can imagine Accelerators and Founders using this one.

Dall-E-2 (

Dall-E-2 is an impressive AI-powered image generation tool that can create unique and high-quality visuals based on text prompts. We haven’t payed with it much, it’s the next in line to try!

Mid Journey (

Mid Journey is an AI-driven platform that helps you create stunning and hyper-realistic images. But you need to know how best to write prompts and improve them each time it generate the image. This one will suck out hours from you and you won’t even know what happened.

Stable Diffusion (

Stable Diffusion is an AI-based platform for generating high-quality, realistic images and videos from simple sketches or descriptions. We’ve seen some incredible creations, still very child-like drawings but what it does is very impressive.

Murf (

Murf allows you to create natural-sounding voiceovers from text using AI-generated voices, including your own. Ideal for podcasters, video creators, and e-learning professionals looking for the perfect narration. Just write text and find the voice you like, and you’re done!

MailMentor (

Craft compelling sales emails with the help of MailMentor’s AI-powered writing assistance. This tool helps you optimize your copy, making sure your emails are engaging, clear, and persuasive. It’s interesting software but we think that ChatGPT can do the same in spreadsheets.

InVideo (

Turn your ideas into captivating YouTube videos with InVideo’s AI-powered video creation platform. With a user-friendly interface, pre-built templates, and a vast media library, InVideo streamlines the video production process. We’ve only started testing this one but it’s very promising.

There are a lot of other AI tools out there but for me, for marketing purposes these are the ones to play with for now. Until you learn how to use them you going to spend a lot of time on it, so don’t think it’s going to be a shortcut at first.

But the good news is, you can process large amount of data fast and roll out campaigns once you have it all set.

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Category tracks

The Culture track seeks entries that exemplify the development of an inclusive and collaborative workplace culture, crucial for organisational success and growth. Submissions should illustrate transformative strategies implemented across core business functions, reflecting expertise, leadership, and a clear vision. These strategies should demonstrate a positive impact on the business, its employees, stakeholders, and customers, showcasing how a nurturing culture contributes to overall growth and innovation.

The Excellence track celebrates businesses that have demonstrated remarkable success and impact within their industry, regardless of their size. Entries for this category should illustrate how the business's strategic execution, guided by visionary leadership and exceptional expertise, has significantly influenced the industry. The focus will be on the tangible outcomes of these strategies, highlighting the company's ability to innovate, lead, and leave a lasting impression in its field.

The Good track is focused on recognising companies dedicated to their mission of creating a positive societal impact. Entries should highlight innovative solutions aimed at addressing global challenges such as environmental sustainability, social equity, and community well-being. Successful submissions will demonstrate how their initiatives contribute to significant changes, tackling issues like gender inequality, social imbalance, and injustice, thereby setting a precedent for responsible and impactful business practices.

Awarded to a single entry in a category, Grand Prix is the top accolade in that category. To win the Grand Prix, the entire Judging Board must unanimously agree that the entry deserves the accolade of being the best in that category.

The Growth track is about showcasing how businesses have enhanced productivity and execution to make a significant impact in their market. Entries should highlight innovative strategies that have optimised the customer journey, leading to increased engagement and commercial success. This track is for those who have effectively used their understanding of the market and customer needs to scale their business and achieve notable growth.

The Operators track seeks entries that showcase leadership in fostering innovation within their ecosystems. Ideal submissions will highlight how your initiatives have catalysed the creation of new products or services, bolstered by a culture that uplifts internal teams and the wider community. This track celebrates those who drive progress by empowering voices and forging transformative connections in their industry.


  • Always Evolving New

    Acknowledges a culture of continuous learning and improvement within a company, encourages employee development, and always looks for ways to optimise and innovate operations.

  • Big & Mighty Culture New

    Recognises companies (51-1000 employees) for their exceptional efforts in cultivating a culture that champions innovation.

  • Diverse Co.

    Celebrates workplaces dedicated to fostering innovation through a vibrant tapestry of diverse talents and perspectives.

  • Small & Mighty Culture New

    Applauds small teams of fewer than 50 employees for their remarkable ability to foster innovation and set new benchmarks in their domain.

  • Work Sweet Work

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  • Company of the Year

    Honours an outstanding company that not only showcases exemplary leadership and resilience but also demonstrates a clear, quantifiable impact over the past year.

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    Applauds prioritisation, understanding and meeting the needs and expectations of their customers, including feedback, personalised services and ensuring high satisfaction.

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    Recognises firms that lead technological innovation, setting new standards and defining the future of their industries.

  • Hammer

    Celebrates companies that have not only defined success on their own terms but have also concretely demonstrated their triumphs over the past year.

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    Recognises young visionaries under 30 with outstanding talents and achievements, setting them apart in their fields.

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  • Great Pivot

    Acknowledges companies that adeptly navigate change, leveraging insights to pivot towards delivering outstanding products.

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  • Wildfire

    Celebrates companies that have rapidly and significantly impacted their marketplace, online and offline, setting new standards for success.

  • Angel

    Honours visionary angel investors who've significantly contributed to early-stage startups, guiding them toward success.

  • C-Suite

    Recognises exceptional leadership qualities in high-ranking executives, showcasing their management and interpersonal excellence.

  • Creative Maverick New

    Honours unconventional thinkers with exceptional abilities to execute typically unimaginable initiatives, expertly coordinate teams, secure funding or successfully launch multiple ventures.

  • Ecosystem Star

    Celebrates individuals who energise and nurture their communities, fostering engagement and advocacy.

  • Future Builder

    Recognises the determination and resilience of founders who've embarked on the challenging journey of starting their own ventures.

  • Quiet Achiever New

    Applauds the unsung heroes whose behind-the-scenes efforts have led to flawless project executions and exceeded expectations.

  • Splash Down Under New

    Acknowledges international companies making a noteworthy entrance into the Australian market, enriching the local business ecosystem.

  • TopCoder

    Recognises developers for their outstanding technical skills, clean code, and collaborative spirit.

  • Venture Cap

    Salutes venture capital firms with a track record of backing transformative businesses, contributing significantly to Australia's economic growth.

  • Visionary New

    Recognises effective leadership by setting a clear vision, motivating the team, and making strategic decisions that guide their business towards its goals.

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